Case study · Web design · Thrive Mind and Body · 2021
Liam ran a successful therapeutic massage business in Sydney, Manly Massage. When he moved to Queensland he rebranded as Thrive Mind and Body — and a new name needed a new website.
The brief · 01
Liam wanted a site that looked fresh and modern, and he was adding services that needed a place on it. I built the new website end to end: structure, text and imagery to suit the new direction.
What I did · 02
- New content, not a reskin. I worked with Liam on the words and chose images that fitted the new business, rather than pouring the old copy into a new template.
- Search in mind from the start. The structure and page copy were written for how people look for massage and coaching, while staying simple to read.
- Shipped fast. It took a few rounds to get right, but the new site launched on a short timeframe.
Screens · 03




