Case study · Web design · Ikaki Bagh · 2018
The Ikaki Bagh project, begun in 2014, is converting a small farm in Rajasthan into an organic farm — a model for improving the economic and environmental conditions of the local farming community, a nearby village of Bairwa people and a primary school of over 240 children.
What I did · 01
- Redesign and rebuild. In 2018 Intrinsic Ninja (then Intrinsic Digital) was brought on to redesign and rebuild the Ikaki Bagh website — mobile-friendly and easy to navigate.
- Video in the story. The new content included video, so visitors could see the farm and the people rather than just read about them.
- Beyond the build. I advised on social media marketing and search engine optimisation, building a strategy to bring new visitors to the project.
Screens · 02
